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Home Design Trends to Watch in 2023

The National Association of Home Builders recently announced the winners of the Best in American Living Awards (BALA) – a prestigious awards program recognizing excellence in designs that will influence the entire residential building industry. 
Award recipients are distinguished as the nation’s most creative and inventive builders, remodelers, architects, developers, land planners and interior designers.
Below are some of the newest trends in home design that buyers throughout the Chattanooga area will see in the coming months and years, based on submissions from this year’s BALA winners. Some of these elements are sure to inspire your next design project.


Outdoor Living. From single-family to multifamily and community amenities, outdoor living continues to be a huge focus in home design. Even in colder climates, designers are incorporating great indoor/outdoor spaces that could be utilized differently depending on the time of year.


Wine in Design. These dazzling features provide not only a great focal point for entertainment spaces, but also highlight the celebratory nature of wine by making it a design element.


Luxurious Bathrooms. Large showers and standalone soaking tubs are making a splash in today’s bathrooms, especially where larger square footage allows. Great bathroom designs also focus on the ability to bring in lots of natural light while still maintaining privacy, whether through frosted panes or outdoor privacy walls.


Colorful Kitchens. From eye-catching backsplashes to ceiling details, kitchens today are expanding beyond the basic white and wood palettes in years prior through thoughtful touches and clean-line designs. Even hood designs are getting more creative as designers work to blend them more seamlessly with the overall space.
Kitchen islands also remain prominent, including creative insets and add-ons, such as beverage coolers for greater functionality. Larger kitchens may feature not one, but two of these entertainment workhorses.


Fantastic Foyers. Rich materials, strong contrasts and sweeping staircases made great first impressions in several standout entryways.


Exteriors with Style. Details add a level of richness to create stunning homes across the country. From traditional to contemporary to modern farmhouse, rich regional materials can be balanced with contrasting colors to create strong curb appeal.


To find an industry professional who is ready to bring these exciting new trends to your new home or remodeling project, visit our member directory or go to nahb.org.